A funeral plan protects you and your family

When you buy a prepaid funeral plan, you’re choosing to fix key funeral costs at today’s prices and make arrangements in advance.

That means that when the time comes, your loved ones don’t have to worry about covering the full cost of your funeral. They’ll know that you’re getting the funeral you wanted.


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What is a funeral plan?

If you’ve never really thought about a funeral plan before, it’s worth taking a few minutes to find out exactly what they are and why so many people choose to have one.

A prepaid funeral plan is the easy way to arrange and pay for the essential elements of your funeral in advance, knowing that all the details are already taken care of.

By choosing a prepaid funeral plan, you can select all of your key funeral arrangements, such as the number of limousines or the type and style of coffin, ensuring your final wishes are carried out seamlessly to minimise stress to your loved ones.

You can compare Avalon’s most popular UK funeral plans or create your own personalised plan.

Plans can be purchased for up-front or paid in monthly instalments, offering competitively priced and flexible solutions for your budget.

Then, when the time comes, we will inform your Funeral Director, who will make the arrangements, and we pay the fees.

Prepaid funeral plans can also be bought for others. Many of our plans are purchased for spouses or parents for peace of mind and to ensure the policy holder can plan their own funeral arrangements.

With a prepaid funeral plan in place, your loved ones can celebrate your life without the worry of rising funeral costs or the added pressure of making difficult decisions about funeral arrangements.

For more information about Avalon's funeral plans, visit our Frequently Asked Questions page.

What are the benefits of a funeral plan?

  • Beat rising funeral costs by paying now at today's prices

  • Protect your loved ones from the stress of arranging and paying for your funeral

  • Be remembered the way you want to be


If you are looking for more information about whether a funeral plan or insurance product are right for you, please read our new article on Life Insurance vs Funeral Plans.

Take control of the cost of your funeral plan at today’s prices

Why it's worth planning ahead

It's estimated that a traditional funeral could cost over £9,522 in 15 years' time.* A prepaid funeral plan is a great way to fix your Funeral Director's costs at today's prices.

* Based on historical market data (2011-2019) and Avalon’s projections

How does a funeral plan work?

A prepaid funeral plan is the easy way to arrange and pay for the essential elements of your funeral in advance.

When you buy an Avalon plan, you are paying for key funeral costs in advance. This lets you fix the cost of Funeral Director fees at today’s prices. You can select all of your key funeral arrangements, such as the number of limousines or the type and style of coffin, giving you a say in how you’re laid to rest.

Your money is placed in an independently-managed Trust. When the time comes, Avalon will pay the nominated Funeral Director to arrange your funeral. Just one call to our 24/7 bereavement line and your loved ones can rest assured that arrangements will be taken care of.

You can also buy a prepaid funeral plan for someone else, such as a parent, partner or sibling.

Want to know more about Avalon’s range of plans?


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You can buy an Avalon plan over the phone, online, or from the comfort of your own home


Fill in the form to get a callback from one of our friendly funeral plan advisors. They can help you arrange a home visit to discuss your plan in depth, or you can buy your Avalon plan over the phone. Alternatively, you can always buy online.
Find out more about our ways to buy


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Why choose Avalon

Award Winning Plan Provider

We’re officially the Best Funeral Plan Provider for two consecutive years, after thousands of people voted at the Personal Finance Awards.

Peace of mind with the Avalon Promise

For extra peace of mind, if you pass away before your plan is fully paid, Avalon can still provide all the services outlined in your plan. We’re the only provider that works with local independent Funeral Directors to offer this security.

The UK’s most trusted funeral plan provider

We have over 2,500 reviews on Trustpilot and are rated 'Excellent' by our customers. For over 25 years we’ve helped over 85,000 people feel reassured their funeral is planned and paid for.

Safe and secure

Your money is kept in an independent Trust and we are regulated by the Funeral Planning Authority.

Local Funeral Directors

We work with over 1,800 local, independent Funeral Directors – that’s more than the Co-op (1,079) or Dignity (1,200) which means you can feel reassured you and your family will have support close by.