We are Avalon and we're proud of what we do

At Avalon, we pride ourselves on being the UK’s most trusted funeral plan provider, with more than 2,000 reviews from real customers on Trustpilot.

During our 25+ years in business, we have helped over 70,000 people find peace of mind that their funeral is paid for in advance and arranged exactly as they would like.

As a result of our hard work, we’re delighted to have been named the Best Funeral Plan Provider at the Personal Finance Awards 2019/20, a coveted form of recognition for anyone in the industry which took into account key features of our plans including our Avalon Promise.

We work with over 1,800 local, independent Funeral Directors, which means you can feel reassured you and your family will always have support close by.

With funeral costs on the rise, you’re only one phone call away freezing your essential costs at today’s prices. Give our friendly team a call today on 0800 014 9112 or find out more about Avalon and our fantastic range of plans below.


Funeral plan FAQs

European plan FAQs

If you pass away before your plan is fully paid we can cover the cost with the Avalon Promise


If you choose to pay for your funeral plan over two or more years, you’ll receive the Avalon Promise.* This means that if you pass away before your plan is fully paid, Avalon will still provide all the services outlined in your plan.

  • The only plan provider that works with local, independent Funeral Directors and offers this level of security
  • Peace of mind for you and your family
  • Comes into effect after your plan has been in place for 12 months
  • Your family can focus on celebrating your life, instead of worrying about the cost of your funeral


Find out more about the Avalon Promise

If you live or spend time in Spain, Portugal or Cyprus, our European funeral plans offer you peace of mind, at home or abroad.


European funeral plans

Why over 70,000 people have chosen Avalon

Rated five-star ‘Excellent’ by over 2,000 customers on Trustpilot
25 years’ professional experience
Funeral Planning Authority registered
Great value, affordable plans
No unexpected surprises
No health checks or age restrictions
Professional and friendly advisors

A five-star rating with over 2,000 customer reviews

Avalon is rated ‘Excellent’ by over 2,000 customers on Trustpilot. We've been established for over 25 years with over 70,000 customers all happy in the knowledge that their funerals are planned and paid for.

The Avalon difference

We're one call away

When the time comes, your loved ones only need to make one call to our 24-hour bereavement phone number and your local Funeral Director will have the full details of your plan.

We go the extra mile

There’s no mileage limit on conveyancing (transporting you to the funeral home) within the UK mainland and Northern Ireland.

Your plan moves with you

Should you move house, your plan will move with you. Unlike other providers, we won’t charge you for this.

Gift your plan to a loved one

With Avalon, you can gift your plan to a loved one – even at short notice. Simply get in touch and we’ll arrange the transfer at no extra cost.

Dual certification

If you split your time between the UK and a second home in Europe, your plan will cover your funeral in either country, provided Avalon operates there.

Record your life story

LifeLocker is Avalon’s digital time capsule, which lets you record and share treasured memories, favourite photos and final wishes.