Funeral Directors

Partner with Avalon to deliver more funerals

Working in partnership with Avalon can generate a significant number of additional funerals for your business. Avalon was established in 1993 and offers a range of pre-paid funeral plans to customers across the UK. Customers can buy Avalon plans directly or via a number of carefully selected third party partners. We allocate our customer’s funeral plan to the funeral director at the point of sale. Partnering with us gives you additional funerals from the plans allocated to you, and the opportunity to generate more future funerals by showcasing your professionalism and expertise, raising your profile with mourners at the funeral.
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Why work with us?

Guaranteed and prompt payment for every funeral plan you enact
Dedicated Funeral Directors Department
Supplier Member of the National Association of Funeral Directors (NAFD)
Accepting Avalon plans can work well alongside other pre-paid providers – we don’t ask you to sign an exclusivity contract
We won’t charge you to accept our plans

Real reviews from real customers

Very many thanks for taking me through the whys and wherefores of taking out a funeral plan. I can now rest a lot easier with the knowledge that my family will also have an easier time when my final day arrives.

David Blackcross

Real reviews from real customers

I had a very helpful visit from David Cuthbert no hard sell. He explained everything fully and left me in no doubt this was definitely for me. It is such a good plan my sister-in-law also signed up. Would recommend this company to everyone.

Anna Bannerstaff

Contact our FD team

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Why choose Avalon

Award Winning Plan Provider

We’re officially the UK's Best Funeral Plan Provider for three years running, after thousands of people voted at the Personal Finance Awards.

Peace of mind with the Avalon Promise

If you pass away before your plan is fully paid we can cover the cost with the Avalon Promise.

Rated excellent by our customers on Trustpilot

We have over 3,000 reviews on Trustpilot and are rated 'Excellent' by our customers. For over 25 years we’ve helped over 85,000 people feel reassured their funeral is planned and paid for.

Safe and secure

Your money is kept in an independent Trust.

Local Funeral Directors

We work with over 1,800 local, independent Funeral Directors – that’s more than the Co-op (1,079) or Dignity (1,200) which means you can feel reassured you and your family will have support close by.