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Why choose Avalon
Award Winning Plan Provider
We’re officially the UK's Best Funeral Plan Provider for three years running, after thousands of people voted at the Personal Finance Awards.
Peace of mind with the Avalon Promise
If you pass away before your plan is fully paid we can cover the cost with the Avalon Promise.
Rated excellent by our customers on Trustpilot
We have over 3,000 reviews on Trustpilot and are rated 'Excellent' by our customers. For over 25 years we’ve helped over 85,000 people feel reassured their funeral is planned and paid for.
Safe and secure
Your money is kept in an independent Trust.
Local Funeral Directors
We work with over 1,800 local, independent Funeral Directors – that’s more than the Co-op (1,079) or Dignity (1,200) which means you can feel reassured you and your family will have support close by.